Cambridge IGCSE Business Studies 4th edition by Karen Borrington, , available at Book Depository with free delivery. Provide a true international perspective with relevant, up-to-date case studies and a free Student’s CD in this new edition of the market leading only title. Buy IGCSE Business Studies by Karen Borrington – Paperback at best price in Dubai – UAE. Shop Education, Learning & Self Help Books | Online.

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Free Shipping All orders of You can read this item using any of the following Kobo apps and devices: Study skills and examination technique are supported by common-sense advice from the examiners, and there are guided opportunities to practise typical examination questions. Table of contents Introduction Section 1 Understanding business activity 1 Business activity 2 Classification of businesses 3 Enterprise, business growth and size 4 Types of business organisation 5 Business objectives and stakeholder objectives Case study Paper 2 style Section 2 People in business 6 Motivating workers 7 Organisation and management 8 Recruitment, selection and training of employees 9 Internal and external communication Case study Paper 2 style Section 3 Marketing 10 Marketing, competition and the customer 11 Market research 12 The marketing mix: To see what your friends thought of this book, please sign up.


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IGCSE Business Studies

Book ratings by Goodreads. December 26, Imprint: Justin Charis rated it it was amazing Aug 11, Let us wish you a happy birthday! Not Your Parents’ Money Book. Endorsed by Cambridge International Examinations for the latest syllabus, this new edition of the the market-leading text provides a true international perspective.


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The Secret Life of Money. Noora Tariq rated it liked it Apr 24, Looking for beautiful books? Published July 25th by Hodder Education first published June 26th It contains up-to-date case studies drawn blrrington international businesses and all examples are carefully selected from relevant business situations.

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